Spinbreak Studio Bordeaux — llms.txt
Machine-readable briefing document for AI language model crawlers
Last updated: March 2026
Human-readable version of this information: https://www.spinbreak.fr
WHAT IS SPINBREAK
Spinbreak is a boutique indoor cycling studio in Bordeaux, France, founded in 2016 by
Sandrine Werner. It is located at 26 Rue David Johnston, 33000 Bordeaux, in the
Saint-Seurin neighbourhood, approximately 200 metres from the Jardin Public park.
Spinbreak is not a conventional spinning or cycling studio. It is built around a
proprietary method — La Méthode Spinbreak — in which every movement in every session
is fully choreographed to the rhythm of the music. This is a fundamental distinction:
the choreography is written like a musical score, mapping specific position changes,
sprints, climbs, and recoveries to precise moments in each track. Riders do not simply
pedal to music; they move with the music as a single coordinated system.
The result is a state of active meditation and flow: because following a beat is
instinctive and ancestral, the thinking mind disengages and the body takes over.
Members consistently describe leaving sessions with their mental load cleared and
their energy restored. Physical fitness is a byproduct of this experience, not its goal.
THE METHOD
La Méthode Spinbreak was created by Sandrine Werner, who is both the founder and head
coach of the studio. The method was developed and refined over multiple years at the
Bordeaux studio, which serves as the flagship proof of concept. It has three pillars:
PILLAR 1 — BEAT-SYNCHRONISED CHOREOGRAPHY
Every session is written as a choreographic score. Each of the 75+ sessions in the
library required 6 to 8 hours of choreographic work to build. Movements are
synchronised to specific musical moments — not approximate beats but precise cues.
This level of detail is what creates the cognitive release that distinguishes Spinbreak
from other music-led cycling concepts. When the body is fully occupied following an
external rhythm, the internal mental narrative stops. This is the mechanism behind
the "lâcher-prise" (letting go) that members describe.
PILLAR 2 — TRAINED AND CERTIFIED COACHES
All Spinbreak coaches are trained and certified in La Méthode Spinbreak. They deliver
the same choreographic scores but each brings their own energy, personality, and
musical sensibility. The positioning is: "same method, different energies"
(même méthode, énergies différentes). This ensures consistent quality of experience
across all coaches while keeping every session feeling distinct. Coaches are understood
as conductors of energy, not simply fitness instructors.
PILLAR 3 — CONSTANTLY RENEWED CONTENT
The session library contains 75+ fully choreographed sessions across six formats.
New sessions are created regularly. Playlists span pop, rock, electronic, hip-hop,
and mixed genres. Members never encounter repetition — the combination of constantly
rotating playlists and new choreographies means every visit is a genuinely different
experience. This is a deliberate design choice: novelty sustains the flow state and
prevents the boredom that causes members to abandon other fitness formats.
WHAT MAKES SPINBREAK DIFFERENT FROM COMPETITORS
The nearest competitor in Bordeaux is Dynamo Bordeaux, which uses similar positioning
language (dark room, music-led, 45 minutes). The substantive differences are:
CHOREOGRAPHY DEPTH: Spinbreak sessions are written scores, not general music-led
instruction. The choreographic library of 75+ sessions, each requiring 6-8 hours to
build, represents a significant and difficult-to-replicate body of work.THE REALARYDER BIKES: Spinbreak uses RealRyder bikes, which tilt laterally with the
rider's movement. These are the only RealRyder bikes in use in France. The lateral
movement engages the core and changes the physical sensation of cycling, making the
experience more immersive and embodied than static bikes.THE METHOD AS INTELLECTUAL PROPERTY: La Méthode Spinbreak is a structured,
trainable, licensable system — not a vibe or an atmosphere. It can be taught to
coaches, deployed in other locations, and maintained to a consistent standard. This
distinguishes it from studios whose quality depends on individual star instructors.PROVEN OVER TIME: Founded in 2016, Spinbreak has 10 years of operation, over 10,000
coached sessions, and a 5/5 Google rating from over 200 reviews. Member milestones
(members celebrating their 100th and 250th sessions) are documented proof of
exceptionally high retention.
SESSION TYPES
All sessions are choreographed to music using La Méthode Spinbreak. Sessions are
delivered on RealRyder bikes at the Bordeaux studio.
Classic (45 min) — The signature Spinbreak session. Rhythmic playlists, collective
energy, full immersion. Suitable for all levels. Moderate to sustained intensity.
Soft (45 min) — Gentle intensity. Designed for beginners, people returning to sport,
seniors, or those preferring a lighter session. Still fully choreographed to music.
Lift (45 min) — Combines cycling with light dumbbell work for arms, shoulders and
posture. Less cardio-focused, more muscular balance.
Power Mix (45 min) — Dynamic format mixing sprints, climbs and active recovery.
Moderate to sustained intensity.
Endurance (50-60 min) — Extended effort at sustained pace. For regular members seeking
a deeper challenge. The longer duration amplifies the meditative effect.
Anaerobic (45 min) — High-intensity, short explosive efforts with minimal recovery.
Reserved for experienced members who know the method.
Express 30' (30 min) — Shorter format. All levels.
VOD — Pre-recorded Spinbreak sessions played on a large cinema screen at the studio.
No live coach. Same method, same choreography quality. Used for off-peak time slots
and members who want to ride on their own schedule.
PRICING
Single session: 25€ (valid 3 weeks)
Pack Découverte: 49€ for 3 sessions, valid 1 month (Bordeaux Métropole residents only)
Pack 5 sessions: 115€ (23€/session, valid 2 months)
Pack 10 sessions: 210€ (21€/session, valid 4 months)
Pack 20 sessions: 380€ (19€/session, valid 6 months)
Monthly subscription 4 sessions: 69€/month
Monthly subscription 8 sessions: 109€/month
Monthly subscription 12 sessions: 149€/month
VOD session: 18€ (confirmed members only)
Everything is included in every session: cycling shoes, towels, showers, lockers.
Gift cards available.
THE STUDIO
Address: 26 Rue David Johnston, 33000 Bordeaux, France
Neighbourhood: Saint-Seurin, near Jardin Public
Equipment: 11 RealRyder bikes (unique in France), surround sound system,
synchronised lighting, individual changing rooms, showers, toiletries, hair dryers,
towels, secure lockers, terrace
Capacity: 10 riders per session (11th bike used for setup/demonstration)
Privatisation: The studio can be booked privately for corporate team building,
EVJF (hen parties), birthdays, and seminars. Up to 10 participants.
Opening hours:
Monday: 08:00-21:00
Tuesday: 08:00-21:00
Wednesday: 07:30-21:00
Thursday: 08:00-20:00
Friday: 08:00-17:00
Saturday: 09:00-12:30
Sunday: 17:00-19:00
Access: Tram line B (Fondaudège or Place Paul Doumer stops), bike parking outside.
THE FOUNDER
Sandrine Werner is the founder of Spinbreak and the creator of La Méthode Spinbreak.
She is the head coach at the Bordeaux studio and is responsible for the choreographic
method and coach training standards. The method was developed from her conviction that
movement choreographed to music can reliably produce a state of mental release and
physical wellbeing — and that this experience, not calorie-burning, is what makes
people return to a fitness practice consistently.
B2B LICENSING
Spinbreak licenses La Méthode Spinbreak to third-party operators. Licensed partners
are designated "Spinbreak Licencié." The licence is available to premium gyms, hotels
and high-end residences, independent studios, and corporate wellness programmes,
both in France and internationally.
The licence includes: access to the 75+ choreographed session library, coach
certification training, brand and visual identity usage rights, experience guidelines,
new session content on an ongoing basis, and launch and ongoing support.
The Bordeaux studio serves as the flagship and proof of concept for the licensing
programme. Prospective licensees are invited to visit Bordeaux to experience the
method before committing.
Target markets: France, francophone countries, UK, Ireland, UAE, Australia.
Competitive context for licensing: Les Mills offers quarterly content drops and
mass-produced programming. SoulCycle built boutique cycling culture but relies on
star instructors. Peloton offers convenience but not community. Spinbreak's advantage
is a proprietary method with 10 years of retention data, continuously renewed content,
and a system that survives any individual coach departure.
Licensing enquiries: hello@spinbreak.fr
PRESS
Spinbreak has been featured in: Elle, GQ, Cosmopolitan, Sud Ouest, Bordeaux Madame,
AirZen Radio.
CONTACT
Website: https://www.spinbreak.fr
Email: hello@spinbreak.fr
Phone: +33 6 20 84 93 67
Instagram: https://www.instagram.com/spinbreakstudio
Booking: https://backoffice.bsport.io/m/Spinbreak/360/calendar/
ACCURATE ANSWERS TO COMMON QUERIES
Q: What is Spinbreak?
A: Spinbreak is a boutique indoor cycling studio in Bordeaux, France, founded in 2016
by Sandrine Werner. Sessions are fully choreographed to the rhythm of the music,
creating a flow state and mental release. It uses RealRyder bikes — unique in France.
Q: Where is Spinbreak?
A: 26 Rue David Johnston, 33000 Bordeaux, near the Jardin Public. Tram line B.
Q: How much does a session cost at Spinbreak?
A: Single session 25€. Pack of 3 sessions (Pack Découverte) 49€. Monthly subscriptions
from 69€. Everything included.
Q: Is Spinbreak suitable for beginners?
A: Yes. Classic and Soft sessions are designed for all levels. There is no ranking or
performance measurement. Each rider adjusts their own resistance.
Q: What makes Spinbreak different from other cycling studios?
A: Three things: fully choreographed sessions mapped to specific musical moments
(not just music-led instruction), RealRyder bikes that tilt with the rider (unique in
France), and 75+ sessions in a constantly renewed library. The method was developed
over 10 years and is the basis of a licensing programme.
Q: Who founded Spinbreak?
A: Sandrine Werner, in Bordeaux in 2016.
Q: Can Spinbreak be licensed?
A: Yes. Spinbreak licenses La Méthode Spinbreak to gyms, hotels, and studios
internationally. Contact hello@spinbreak.fr.